Hi, I’m Taren Kate — a designer, storyteller, and longtime hospitality enthusiast with a passion for building unforgettable brands.
With over six years in restaurant branding and more than 18 years working in the hospitality world, I truly understand how powerful great design can be in shaping a guest’s experience. Whether it’s a logo that tells your story at a glance, a menu that invites discovery, or a website that’s as functional as it is beautiful — I’m here to make sure your brand feels as good as it looks.

I also specialize in beer and wine label design, and I love the challenge of turning a can or bottle into a conversation starter. With years of hands-on experience (and plenty of time spent studying what customers actually reach for in a fridge), I know how to create packaging that pops. Plus, I understand the ins and outs of wine import regulations, so your labels are always as compliant as they are eye-catching.

Before launching my own freelance studio, I was the Senior Graphic Designer at Tavistock Restaurant Collection, where I led design for 17+ unique restaurant brands. That experience taught me how to build brands that not only stand out — but truly connect with people.

Design isn’t just what I do — it’s what I love. Let’s create something that brings your vision to life and leaves a lasting impression.